They post threads of 12 slides with arrows that go up, screenshots of Claude or Grok, and they sell trainings at 997 \u20ac. Problem: my 16-year-old son does exactly the same thing in 3 minutes. And he is probably faster than them. The real talent is no longer knowing how to make a good prompt. The real talent is knowing who is still going to pay for that in 3 years.<\/p>\n\n\n\n and who are going to take a slap. OpenAI, Anthropic, Inflection, etc.: revenues that climb (20-25 B$ annualized for some), but cumulative losses that are counted in tens of billions. They live on monstrous fundraisings and promises of AGI. As soon as the EU AI Act is fully applied (August 2026): mandatory audits of datasets, transparency of training data, responsibility on biases, fines up to 7 % of global turnover\u2026 It\u2019s going to cost a lot. Very expensive. The startups that don\u2019t yet have a profitable business model? They are going to suffer. Valuations at 300-700 B$ are going to stagnate or drop. The VCs are going to calm down.<\/p>\n\n\n\n Fictional gains and market collapse. Where it becomes really funny (and a bit scary) is what the big groups and the companies advised by the Big 4 (Deloitte, PwC, EY, KPMG) are already doing. They deploy full force in-house AI models or those of Microsoft\/Google to automate everything: reports, analyses, customer support, code, HR, accounting\u2026 And hop, social plan: 10 to 30 % of staff less \u201cto gain in efficiency\u201d. The announced gains? Minuscule: 3 to 8 % of cost reduction on paper. The visible reality? A catastrophe in customer experience:<\/p>\n\n\n\n But most importantly\u2026 they're forgetting the CRUCIAL element that no one wants to see: These employees \"replaced\" by AI aren't just cost lines on an Excel spreadsheet. They're also consumers. When you lay off thousands of middle-class people, they spend less: less on groceries, fewer vacations, fewer subscriptions, fewer impulse purchases. And then, your own customer base shrinks without you understanding why. One day, the CEO will wake up and ask the fateful question: \"Didn't we inadvertently cause a collapse in our own markets\u2026 because no one has the money to buy our products anymore?\" This is the great vicious cycle of AI: we gain 5% in efficiency\u2026 and we lose 20% of the overall market. No one is talking about it on LinkedIn. But this is the real risk for 2027-2028.<\/p>\n\n\n\n For a French SME? You don\u2019t need an \u201cAI Strategist\u201d who sells you dreams. You need someone who helps you:<\/p>\n\n\n\n The rest, it\u2019s just noise. <\/p>\n\n\n\n The AI is going to change everything, yes. But not as the LinkedIn influencers tell it. The winner, it will not be the one who makes the most beautiful prompts. It will be the one who will have the most resilient business model when the music stops. <\/p>\n\n\n\n You want that we look together where the AI can really boost your SME without making you lose 15 k\u20ac in useless trainings? <\/p>\n\n\n\n \u2192 First 30-minute consultation free (video or phone) \u2192 Quote within 48 hours. Contact me directly: info@monadedge.com<\/a> or via the form.<\/a><\/p>\n\n\n\n Norbert Pardo <\/p>\n\n\n\n Monad Edge \u2013 SME Strategy, Project & Performance Consulting<\/p>","protected":false},"excerpt":{"rendered":" Pourquoi la plupart des \u00abexperts \u00bb vont dispara\u00eetre Salut, depuis que j’ai lanc\u00e9 MONAD EDGE, Je discute souvent avec des dirigeants de PME locaux qui me disent : \u00ab Norbert, tout le monde parle d\u2019IA, j\u2019ai un consultant LinkedIn qui me propose de tout r\u00e9volutionner en 3 workshops \u00e0 15 k\u20ac\u2026 \u00bb Et moi je […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[35,48,37,49,38,34,47,33,44,43,41,40,39,36,42,46,45],"class_list":["post-1031","post","type-post","status-publish","format-standard","hentry","category-buzz-trends","tag-ai-act","tag-anthropic","tag-big-4","tag-consommation-ia","tag-customer-experience","tag-experts-ia","tag-grok-xai","tag-ia-2026","tag-intelligence-artificielle","tag-linkedin-buzz","tag-microsoft-copilot","tag-openai","tag-pme","tag-reduction-effectifs","tag-regulation-ia","tag-risques-ia","tag-transformation-digitale"],"yoast_head":"\n![\"\"](\"https:\/\/monadedge.com\/wp-content\/uploads\/2026\/03\/Carnaval-IA-687x1024.jpg\")
<\/figure>\n\n\n\nThe unicorns that are flaming\u2026 <\/em><\/strong><\/h6>\n\n\n\n
The deadly trap of staff reductions with AI:<\/em><\/strong> <\/h6>\n\n\n\n
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![\"\"](\"https:\/\/monadedge.com\/wp-content\/uploads\/2026\/03\/Piege-Mortel-IA-687x1024.jpg\")
<\/figure>\n\n\n\n![\"\"](\"https:\/\/monadedge.com\/wp-content\/uploads\/2026\/03\/Chute-marche-IA-687x1024.jpg\")
<\/figure>\n\n\n\nThe real winners (and they are not on LinkedIn)<\/em><\/strong><\/h6>\n\n\n\n
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![\"\"](\"https:\/\/monadedge.com\/wp-content\/uploads\/2026\/03\/Banniere-hero-IA-buzz-1-1024x687.jpg\")
<\/figure>\n\n\n\nWhat I advise my SME clients today<\/em><\/strong><\/h6>\n\n\n\n
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Conclusion <\/em><\/strong><\/h6>\n\n\n\n